What is equity crowdfunding?

Equity crowdfunding is the process whereby people (i.e. the ‘crowd’) invest in an early-stage unlisted company (a company that is not listed on a stock market) in exchange for shares in that company. A shareholder has partial ownership of a company and stands to profit on an Exit Event (i.e. IPO, merger or sale) should the company continue to perform well and increase in value. The opposite is also true, so if the company fails investors can lose some, or all, of their investment.

 

What is crowdcube?

Crowdcube is a crowdfunding platform regulated by the FCA that enables start-ups and scale-ups to issue shares to and raise money from a wide range of everyday and experienced investors who want to share in the future of companies they believe in.

 

Does pre-registering commit me to investing?

Not at all. Pre-registering means you’ll have the exclusive opportunity to invest first when we open privately, as once we’ve reached our maximum target we’ll close the crowdfunding round.

 

When will the campaign go live?

We’ll be going live with our crowdfunding campaign on 11th April. Individuals who have pre-registered their interest will get exclusive early access from the 10th of April - keep an eye on your inbox for the latest launch date information.

 

What are the share price and valuation?

The valuation and share price will be available on our pitch page once we go live.

 

How much can I invest?

Whether it’s £10 or £100k, you can become a Hertility shareholder and help us shape the future of women’s health.

 

Who can invest?

Anyone over the age of 18 can invest, but unfortunately, residents of the US, Canada, Japan, Belarus and Russia cannot participate in this crowdfund.

 

What happens after I invest?

Once the pitch reaches its target and closes to further funding, the completion process starts. At that point, all investors will receive a copy of the Articles of Association via email and will be informed of the cooling off period. Once the cooling off period has expired, which is generally no less than seven days, the payment collections process starts and then electronic share certificates are issued.